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Fashion Management & Entrepreneurship |
This One-Yr advance course in Fashion Management & Entrepreneurship will give a specialized and focused understanding of the Global Fashion Industry. This Course caters to the increasing demand for highly-skilled managers in the Garment Sector.
We aim to develop your entrepreneurial skills and give you a professional competence to acquire Managerial or Supervisory positions, in the Fashion Industry. It should also felicitate setting up ones' own enterprise or establishment.
The Studies will acuminate in skills and strategies for superior marketing and distribution of Fashion Products .It will acquaint students with the infrastructure and procedural processing by planned strategic management.
The Programme is designed for those who are already familiar with Design Development of fashion consumer goods. By examining the roles or objectives and their target execution, a comprehensive knowhow can be gained for successful employment .The other possibility is to set up a self-made enterprise or manufacturing firm, with éclat.
MODULES
ONE YEAR |
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| FASHION MARKETING & DISTRIBUTION A general overview of the Fashion industry is given. Conceptual inroads into the marketing, pricing strategy and sales are explained. |
FASHION MARKETING & DISTRIBUTION A general overview of the Fashion industry is given. Conceptual inroads into the marketing, pricing strategy and sales are explained. |
MERCHANDISING The principles and practices of Merchandising are studied.These include resourcing strategies,brand outsourcing and other intricacies. |
| CONSUMER BEHAVIOUR The theory behind consumer behaviour, customer-care, cause-and-effect phenomenon and other case-study related edicts and dogmas are explored. |
MANAGEMENT STUDIES Apart from the regular managerial components, other intricacies that include labour bylaws, freight taxation etc. are also studied |
BUSINESS ENTREPRENEURSHIP The why and wherefore of enterprise are explained. This subject aims to prepare you for a skilled and confident approach, towards opening or expanding the relevant business enterprise. |